Digital Media Monitoring and Evaluation Consultant

يتطلب رسالة مع الطلب؟: 
لا
توجيهات التقديم: 

To apply, please send a full proposal to [email protected]

البريد الالكتروني للشخص المسؤول: 
الوصف: 

Background

One of the main objectives of the Youth Resilience Programme in Tripoli is to engage young people from Tripoli through activities that interest them, helping them identify local issues, and training them to develop the networks and skills to respond. One such method is a through the activation media platform ‘Tripolives’. Tripolives will become the media platform that aims to compile stories from different areas in Tripoli, historically in conflict to reflect the positive initiatives that will turn into social action projects. The platform will be showcasing the daily lives and stories of individuals who chose alternative positive paths as a mean to encourage local, national, and international audience to see and follow the same pathways and to promote their work in their entourage to give them a sense of leadership.

Job Purpose

International Alert is seeking a Digital Media Monitoring and Evaluation consultant for the Tripolives media platform. The consultant will work on monitoring and data analysis for the digital platform and will be working closely with Alert’s  Senior Design, Monitoring, Evaluation and Learning Officer and British Council Communications Experts to ensure that the reach, quality and usefulness, and uptake and use of outputs of the Tripolives digital platform is well captured and analysed.

Duties and Responsibilities

The consultant is required to propose a methodology, framework and tools to assess the levels of engagement and reach of the platform, including qualitative and quantitative measures that allow to monitoring and evaluate change in these indicators over the period of the project. The Consultant would carry out a final assessment containing analysis of the data gathered during the project.

 

The consultancy would involve the following tasks:   

  1. Development of a methodology for assessing the level of engagement with and reach of the Tripolives digital platform. This would involve developing a methodology and metric for assessing the breadth of the reach, depth and quality of engagement and capacity for influence. The methodology would also include an approach for evaluating the quality and activity of networking and the ecosystem around the platform. Metrics should be disaggregated by gender, age and location.
  2. Carry out an assessment (based on the above methodology) which can identify and assess changes in the following:
    1. the quality and usefulness of outputs and user reception and engagement.
    2. level and quality of audience interaction (nature of engagement, diversity, sustainability etc.) with the work of Tripolives, incl. use of sentiment analysis.  
    3. uptake of outputs and assess if the outputs were used and how and this has helped to change attitudes and behaviours.
  3. Develop an assessment report which contains the following:
    1. Findings on results related to the platform.
    2. Lessons learned and recommendation for improving the platform.

 

ESSENTIAL REQUIREMENTS

 

Degree-level education in a related field (e.g. communications, marketing, journalism, social sciences, etc.)

Experience of digital project management with a focus on reach and engagement assessment 

Experience shaping digital strategy

Experience of managing multiple social media channels

Experience using Google Analytics and Social Media Analytics, understanding of Search Engine Optimisation and knowledge of CSS/HTML

Fluent in Arabic and English

Excellent inter-personal, communication and presentation skills

 

SUMMARY TERMS AND CONDITIONS

For consideration

Interested applicants are requested to kindly send their CV along with a sample of work (portfolio) and detailed quotations with a break-down of cost and expense.  

 

Candidates should include “Digital Media Monitoring and Evaluation Consultant” in the Subject of the e-mail for consideration.

 

Currencies must be submitted in USD.

 

In case the Consultant is not registered with Ministry of Finance, a deduction of 7.5% should always be considered.

 

منتهية الصلاحية

ملاحظة:

دليل مدني، شبكة المجتمع المدني، يوفر للمنظمات منصة لنشر الوظائف, وليس مسؤول عن عملية التوظيف. كل منظمة مسجلة على دليل مدني هي مسؤولة بشكل فردي عن منشوراتها وعن عملية التوظيف.

آخر تاريخ التحديث: 
15 يناير, 2019
قطاع(ات) التدخل:
الاتصالات والإعلام
آخر مهلة للتقديم:
الجمعة, 25 يناير 2019
نوع العقد:
‫استثاري‬
مدة الوظيفة:
February - March 2019 (10 days)
الراتب
N/A
نطاق الراتب:
> 3000 (USD)
درجة التعليم:
بكالوريوس
تفاصيل درجة التعليم:
متطلبات الخبرة:
بين 3 سنوات و5 سنوات
اللغة العربية:
بطلاقة
اللغة الانكليزية:
بطلاقة
اللغة الفرنسية:
غير مطلوب
البلد/المدينة: 
  • Lebanon
  • بيروت
  • Lebanon
  • الشمال
randomness